Why Are There So Many Different Trim Levels And What Exactly Are They?

Q: Why are there so many different trim levels and what exactly are they?

A: Great question! Trim levels allow us to provide you with a vehicle that is more closely suited to your needs, wants and budget.

Previously, automakers had offered lots of options to give customers much flexibility, however this has largely been discarded in favor of trim levels (also known as grades and sometimes as option packages), which offers manufacturing and marketing simplicity.

A model may be offered in varying trim levels, which denotes different configurations of standard equipment and amenities. For instance, the base trim may have only basic features (wheel covers, cloth seats) compared to the top-of-the-line model (alloy wheels, leather upholstery).

http://adrianbriencars.com.au/blog/1987/why-are-there-so-many-different-trim-levels-and-what-exactly-are-they/

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